E.C.C.O.
Entertainment Creative Collaborative Outreach (E.C.C.O.-USA) is a diverse collective of entertainment professionals from high-level executives to creatives in the areas of film, music, television, sports, social media and digital.
Our mission is to help bring needed attention to key issues and initiatives that will have a positive impact on the national, regional and local levels via public policy, civic engagement, and legislation.
Our
Process
After policy briefings from political leaders, Consortium members brainstorm and offer plans using their expertise to translate political initiatives into practical communications for the public.
E.C.C.O. “creative translations” explain systems, policies, and ideas into understandable terms, and how these policies affect issues and the community.
In addition to creation, we also assist in the promotion and distribution of numerous important and oftentimes difficult/complex federal and state issues and initiatives.
Embedded Narratives
Television creative executive worked with top-rated shows to create deeper, more complex characters and story “dives” about issues regarding police shootings.
Talent Booking for Good
E.C.C.O. has helped secure surrogates, singers and moderators for events, convention caucuses and general election programs and conventions. The celebrities’ involvement heightens media and public awareness of these issues and events.
Requested, Targeted Tweets
Members of the E.C.C.O. Latino group shared information from the White House Director of Hispanic Outreach on their networks’ Twitter accounts during Hispanic Heritage Month.
What
We
Do
My Sentence Video Series
To generate discussion around President Obama’s commutees and the need for sentencing reform, celebrities — including Monica, Ludacris, Tim Robbins, Pusha T and Gabourey Sibide — read the first-person testimonials from former inmates.
Diversity in Entertainment Series
To educate students about opportunities in the entertainment industry, E.C.C.O. teamed up with HBO Access to develop a series of videos profiling successful crew members who come from diverse backgrounds.
PSAs forACA Sign-up
Members created shorts, commercials and other related content to encourage ACA sign-ups. Pieces featured John Leguizamo and were shown on Telemundo and MTV and shared by NowThis.
CONTACT US
We want to work on issues that matter.
Sharon-Frances Moore, Chair and Founder
Neil Gladstone, Digital Chair
Tracey Baker-Simmons, Production Chair
Chrissie Hines, Writers Chair
Russell Washington, Donations and Fiscal
Accountability, Chair
Deb Byrd, Talent Chair
WE STAND WITH UNION MEMBERS